OUMH 1203 ENGLISH FOR WRITTEN COMMUNICATION (2)

2.      How do you know that you need to write a persuasive essay?

Pg 79

- when you are setting out to influence or change the readers’ thoughts or actions to agree with yours

3.      When is an Analogy weak?

Pg. 54

When the two things compared are not really alike

E.g. gun vs. hammer

4.      What exactly is creativity according to Witty and LaBrant?

Witty and LaBrant…[say creative writing] is a composition of any type of writing at any time primarily in the service of such needs as

a.      the need for keeping records of significant experience,

b.      the need for sharing experience with an interested group, and

c.       the need for free individual expression which contributes to mental and physical health

5.      Describe the two of the three stages of revision?

Stage 1	Check for material. Make sure that you have included all the data, statistics, opinions and other material that you need to get your thoughts across in the report.
Stage 2	Check for organisation, mechanics and conventions. Make sure that your objective, subject and methods are clearly stated. Check for smooth flow, clear illustrations and proper labelling. Make sure all the parts are there.
Stage 3	Check your language. Make sure that your spelling, grammar and language mechanics are correct. There are few things more damaging to a report than bad language. Try to avoid unnecessarily complicated language. Language is like a machine; the more parts you add to a machine, the more likely it is to break down. Get a good grammar book to refer to, like the Comprehensive Guide to the English Language by David Nunan (1999). Part B

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APRIL 2013

PART A

1.  List 4 advantages of using email in office communication:

Answer :

1.    Speedy Information Transfer

Email communication is certainly known for the rapid information transfer it provides.
 

2.   Low Cost

Cost savings is one of the most important advantages in business. The costs involved in maintaining an email system are generally very low. 

3.   Security

Email is evidently the most secure method of communication when compared to letters and faxes.
 

4.  Effective Marketing Tool

This type of communication enables marketing businesses to reach a larger number of customers in a more economical and effective way. 

5.   Decreased Managerial Layers

 
Emails are a good way to approach anyone in an organization, be it the company vice president or just an executive. You do not need to go to the manager and confirm if you can contact the top management. You can just send an email to the person you want to contact. 

2.  Explain the reasoning process of deduction.  Give two different example to illustrate your answer.

3.  What is feasibility study?  State the benafits of feasibility study.

Answer :  pg 122

A feasibility study is another form of business proposal.  A feasibility study's main goal is to assess the economic viability of the proposed business.

Benefits of feasibility study:

1.  To give the entrepreneur a clear evaluation of a prospective business idea.
2.  Provides a lot of information necessary for a business plan.


4.  Select FOUR barrier of communication listed among the given words and phrases:
Answer :

1.  Noise
2.  Disabilities
3.  Lack of Feedback
4.  Cultural Differences
(other barrier or factors effecting communication)

5.  Status / role
6.  Choices of communication channels
7.  Length of communication
8.  Use of language
9.  Known or unknown receiver
10.  Individual Perceptions / attitudes / personalities
11.  Clarity of massage

5.  There are three types of editing;  substantive,  stylistic and copyediting.  Explain two of these.

Answer:

1.  Substantive Editing -  deal primarily with the content and massage of the copy.
2.  Stylistic Editing - Focuses on matters specifically related to the actual writing,  such as clarity,  flow, sentence length and word selection.
3.  Copyediting - Focus on grammar,  internal inconsistencies,  headline, writing and spelling.

PART B

AUGUST

It has been said, "Not everything that is learned is contained in books." Compare and contrast knowledge gained from experience with knowledge gained from books. In your opinion, which source is more important? Why?

Suggested Answer :

In general, real life provide people with more necessary knowledge than books. People still can live well without reading many books. You still can manage to become rich thanks to you own experience rather than reading business books. You may learn how to communicate effectively with people just because you contact with them frequently. That is not to mention the fact that all of knowledge from books is collected from real life in order to serve it only. So once knowledge obtained from experience assists you more effectively in real life, why don’t you more highly appreciate it?

In short, although knowledge from books is very important, that from real experience is even more so because it is what people have to rely on to exist

 

to be continue.......